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Charli XCX is Totally Chill With Her Next Album Flopping

‘You can never really do the same thing twice.‘

By Precious Fondren
Photo by Monica Schipper/Getty Images

Charli XCX wouldn’t mind being in her flop era.

Ms. Brat—who’s super active on Letterboxd—is making her rounds around Cannes Film Festival right now and sat down with Culted to talk about the future of her music. While most might think she’d be in a rush to follow up on the success of her sixth album, Brat, with new music similar to it that seeps into the zeitgeist, the singer actually says the chances of that happening are slim, and she’s cool with that. 

@charlixcx #stitch with @Jaliessa ♬ original sound - Charli XCX

“I don’t really feel the pressure to create another record like Brat, because when I was making it, even though I really believed in it and totally knew what I wanted to do with it, I had no idea how it would be received,” she told Culted. “I was really doing it for myself and marketing it in the way I wanted to for myself, but I had no clue that people would kind of connect to it in the way that they did.”

She added: “You can never really do the same thing twice, and my next record will probably be a flop, which I’m down for, to be honest.”

Although her next album may not penetrate a presidential campaign the way Brat did, she’s still open to the idea of forever having a “brat summer.”

“There’s been rumors of Brat Summer 2.0 and that maybe it’s just kind of like a lifestyle, and I like that theory, so yeah, I’m going to go with that for me, personally,” she said. 

@charlixcx

party 4 uuuuuuu video out now!!

♬ original sound - Charli XCX

Charli recently dropped the video for her song “Party 4 U,” originally released five years ago, to celebrate the anniversary of her album How I’m Feeling Now. The video sees Charli kind of going crazy after the person she threw a party for (get it?) doesn’t show. She does everything from ripping her clothes in the desert to lighting a billboard with her face on it on fire. Charli says the song brings her back to days of the COVID-19 pandemic, when she recorded it. 

“When I think of the song, I just think back to five years ago and how different the world was then,” she said. “We were all inside. No one was hanging out. It was kind of lonely.”